As the back-to-school season begins, we are excited to launch Captain's new Back to School 2026 campaign, under the slogan "With Captain, We're Back and Ready".

This year, our campaign celebrates the return of break time - the moment when kids come together to play and create fun memories. Captain leads the way with his fun and energetic personality, bringing more play and excitement to every break.

This campaign coincides with the launch of Captain in a New Design and Distinctive Packaging, along with the introduction of two new flavors alongside the existing raspberry flavor: Strawberry and Blueberry.

🎬 Watch out the campaign video on: Instagram | Facebook | X (twitter) | TikTok | YouTube